Dulwich Hill Village
Sydney’s Best Kept Secret Revealed

Working in collaboration with Inner West Council and Ask Me Marketing, I designed a campaign to increase awareness and pique curiosity about my neighbouring suburb, Dulwich Hill. Armed with robust community feedback and suggestions, as well as creative strategy by Ask Me Marketing, I developed a design system that will be used for the next 12 months and beyond to introduce Dulwich Hill, and it’s many businesses, to a wider audience.

The design idea is based around local street art and aims to be inclusive of all types of businesses that operate in Dulwich Hill.

CAMPAIGN • SOCIAL MEDIA • DIGITAL ASSETS • SIGNAGE & PRINT
2022

Dulwich Hill Revealed text with a key icon
Colourful illustrations by Jessica Ibbett for Dulwich Hill Village campaign based on street art
Brand Guidelines for Dulwich Hill village campaign for Sydney's Best Kept Secret Revealed
Campaign posters for Dulwich Hill on a brick wall
Social media tiles for Dulwich Hill village designed by Jessica Ibbett showing images through a keyhole
Newsletter advertising banners designed for Dulwich Hill campaign showing illustrations by Jess Ibbett coming out of a key
Sydney's Best Kept Secret Revealed Dulwich Hill text on green background with a key symbol
Dulwich Hill illustrations by Jess Ibbett printed in colours on a canvas bag
A rubbish bin on Marrickville Road, Dulwich Hill covered in the Best Kept Secret campaign design by Jess Ibbett
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Productivity Coach, Author & Speaker.